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Dajopen Waste Management (DWM)
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DAJOPEN Waste Management

Quick Info

Tel:   +254 727 080 225

Email:  mdajopenwaste@yahoo.com

Industry:  Waste Management

 

Funding Raised: Received KES. 916,000 in seed funding in 2016

Funding Required: Seeking KES. 5.52M to scale up the production

Use of Proceeds:

  • Scale up production

 

Revenue Forecast:

2018

2019

2020

2.5M

10M

15M

Number of Employees: Members are employees. Currently there are 34 members

 

Business Description

The Dajopen Waste Management (DWM) is a registered community-based organization based in Kitale. It seeks to tackle the socio-economic and environmental challenges of vulnerable communities through a community-based waste management strategy; including the collection of waste, the production of recycled items, and the training of other self-help groups on alternative livelihood opportunities.

Problem/Solution

The low and declining soil fertility is a major contributor to the diminished productivity of land. The prolonged use of chemical fertilizers coupled with poor soil management practices by farmers has led to high soil acidity. DWM recycles waste to make organic fertilizer and other products.

Products/Service

DWM collects bio-degradable waste to produce organic fertilizer. The fertilizer balances the soil pH, enhances water retention capacity of the soil, increases in the organic carbon content of the soil, enriches soil fertility, increases root aeration and increases crop yield. The group also produces ornamental products from plastic waste including decorative and household items.

Market

Dajopen considers small scale horticultural farmers as its primary market. With the current price increase of chemical fertilizers, the demand for quality organic fertilizers is expected to increase, thus, leading to increased growth and expansion of DWM.Currently our market share in the North rift region is less than 30%. However, DMW expects to reach 50% of the farming population in the North Rift and 20% in Western Kenya over the next three years. It also capitalizes on the trend where consumers areconscious about organic foods due to health concerns.

Competitive Landscape

The major competitors are the multinational chemical fertilizer companies, most of whom, have the financial muscle and have been in the market longer. However, as they produce chemical fertilizers, DWM has a competitive edge with its organic fertilizer. The potential competitors are the ever increasing urban waste recyclers.

Business Model and Distribution Channels

The organization’s value proposition is supplying an organic fertilizer that helps to heal damaged soil. The fertilizer is sold at an affordable price and due to the use of waste materials; it fosters a clean environment. The key activities of the organization in the production includecollection and recycling of biodegradable waste. Required resources are: waste, human resources and land. The major costs that are incurred are transportation of waste materials, buying of packaging materials, licenses, taxes and equipment for production. Revenue streams will be mainly from sales of organic fertilizer to farmers.

Traction to Date

Dajopen has won several awards including NETFUND GIA and was the finalist in World Habitat Awards. To date, the organization makes at least KES. 2.5 Million annually.

Competitive Advantage

The Dajopen fertilizer:

  • Balances soil PH
  • Enhances water retention capacity of soil
  • Increases organic carbon content of soil

Management Team

  • Joseph Macharia – Chairman
  • Rose Nduleve – Vice Chair
  • David Ngige – Secretary
  • Joyce Njabi – Assistant Secretary
  • Defence Wakesho – Treasurer
  • Peter Ngige – Patron